The Complete Mythology

Myths from A to Z is a book series for Russian publisher MIF exploring the mythology, folklore, and cultural traditions of different peoples and regions around the world. The series was developed as a flexible visual system capable of bringing together very different subjects — from ancient civilizations and classical mythology to the certain myths and beliefs of the peoples of Russia and Asia. The challenge was to create a recognizable identity for the growing collection while leaving enough room for each book to develop its own visual character. The cover design combines a consistent typographic structure with expressive imagery and a strong sense of composition. Each title becomes part of a larger visual atlas, while variations in imagery, color, and graphic details reflect the unique mythology explored in each book. The result is a cohesive yet evolving book series designed to make a wide range of mythological traditions feel accessible, contemporary, and visually connected.

Mythology is not merely legends;
it is something profound and serious.
Our psychological foundation.
Cultural DNA. The collective
unconscious.

Myths
from A to Z

An accessible yet scientifically grounded immersion into the mythology and culture of ancient civilizations across various countries and regions.

100+
books

From primary sources, fossil myths, and the ancient world to the secrets of Asia and the peoples of Russia

The primary value of the “Myths from A to Z” series
lies in its high-quality narratives about the diversity of world cultures
and peoples each unique, yet equally fascinating.
The design concept is built upon these same principles.

Careful attention to every side of the cover is just as important as the overall look of the spread.

This approach ensures an attractive, collectible appearance for the product across both offline and online retail channels.

Well-designed spines also satisfy the need for aesthetic consistency across the series when displayed on the end consumer’s shelf.

Series principles

Meticulous selection of contrasting colors using Pantone catalogs, including metallics.

Sourcing of illustrations from top stock agencies and museums worldwide.

Establishment of layout guidelines.

Retouching and compositing of illustrations; conversion to a monotone format.

Team immersion in the subject matter; collaboration with authors and photo editors.

Unified series layout for the book block.

Management of cross-references between books to avoid symbolic or visual repetition on the covers.

Myths of the peoples of Russia

Legends and tales from across the country—from Karelia to the Far East. For those interested in Russian culture, as well as the rituals and traditions of the peoples of Russia.
A unified design template ensures the series’ recognizability and guarantees quality for readers.

Illustrations are colored using the Pantone system—in a monochrome palette matching the primary color of the cover elements.

Meticulous selection of images from the world’s finest museums matches the quality of the original and translated texts.

Legends from around the world

Keys to understanding the traditions, worldviews, and cultural codes of people in various countries. Mythological narratives, gods, malevolent entities, spirits, folklore heroes, and figures that have become part of modern culture.

Working with illustrations

While working on the series we have faced various problems with illustrations. In that regard while using illustration stocks we also often hire illustrators for specific topics, especially for narrow asian and russian topics.

We also actively work photos and art from public domain and museums to achieve authentic visuals for our books.

No AI is used in this series, of which we are rather proud

Primary legends

An additional series of primary sources expands the main lineup.
These books also feature classic legends, epics, and songs.
The design of the original editions is distinguished primarily by their ornamental spines.

The color scheme is often coordinated with the main series, reflecting the book’s content.

Working with illustrations

While working on the series we have faced various problems with illustrations. In that regard while using illustration stocks we also often hire illustrators for specific topics, especially for narrow asian and russian topics.

We also actively work photos and art from public domain and museums to achieve authentic visuals for our books.

No AI is used in this series, of which we are rather proud

Bookmarks for the Chitai-Gorod stores Pre-orders